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During an episode of AEW Dynamite on August 9, 2023, AEW world champion MJF engaged in a promo battle with Adam Cole. MJF made a remark about Cole’s appearance and challenged him to a match for the ROH tag team titles at Zero Hour. Cole accepted the challenge. NoDQ.com: WWE and AEW Coverage reported
In the episode of AEW Dynamite on August 9, 2023, a promotional segment took place featuring AEW world champion MJF and Adam Cole. During this segment, MJF engaged in a verbal exchange and made a remark about Cole’s appearance, stating that if it were the 80s, Hulk Hogan would have rejected him due to his thin and pale complexion. Cole, however, did not wish to continue the verbal battle and instead proposed the idea of him and MJF teaming up to challenge for the ROH tag team titles at Zero Hour, just before the All In PPV. MJF agreed to the match. The incident gained attention on social media, with TDE Wrestling sharing a tweet highlighting the situation..
