Twitter Violation: Unauthorized “X” Sign Installed on Headquarters

By | July 31, 2023

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The San Francisco Department of Building Inspection has filed a complaint and launched an investigation against Twitter for installing a flashing “X” sign on its building without a permit. A city inspector visited Twitter’s headquarters to notify the company of the violation and assess the sign, but access was denied. Twitter claimed that the sign was temporary for an event, but the inspector stated that any signage without a permit must be removed. This violation comes after San Francisco police prevented workers from removing Twitter’s original sign due to lack of permits and safety measures. Elon Musk recently unveiled new black and white signage for the platform. Twitter has not yet responded to the complaint. Juliana Kim reported

The San Francisco Department of Building Inspection Investigates Twitter’s Unauthorized “X” Sign

The San Francisco Department of Building Inspection has launched an investigation and filed a complaint against Twitter after the social media platform installed a flashing “X” sign on its headquarters without obtaining the necessary permit. The city inspector visited Twitter’s headquarters on Friday to inform the company of the violation and assess the sign located on the roof, according to the complaint filed.

A representative from Twitter denied access to the inspector but clarified that the structure is a “temporary lighted sign for an event.” However, the inspector emphasized that any signage without a permit must be removed. On Saturday, the inspector returned to the headquarters, but once again, access was denied by the tenant, as stated in the complaint.

This violation by Twitter comes just days after San Francisco police prevented workers from removing the company’s original sign, which features its name and iconic blue bird. The removal was halted due to the lack of proper permits and failure to tape off the sidewalk for pedestrian safety measures.

Meanwhile, over the weekend, Elon Musk, CEO of Tesla, posted a video on Twitter unveiling the new black and white signage for the social media platform. This is part of Musk’s extensive rebranding efforts for Twitter, which were announced last week. As news of the sign permitting saga unfolded in San Francisco, a tweet alleged that the local authorities were attempting to force Musk to remove the “X” sign. In response, the Twitter owner replied with a laughing-crying emoji.

NPR reached out to Twitter for comment, but there has been no immediate response from the company regarding the investigation and complaint made by the San Francisco Department of Building Inspection.

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