AppDirect Secures $100 Million in Funding to Drive Channel Growth

AppDirect, the leading platform for cloud service commerce, has announced that it has secured an additional $100 million in funding from its long-term partner, La Caisse de dépôt et placement du Québec (CDPQ). This substantial investment will further unlock channel growth through AppDirect Capital Invest, bringing the total program funding to an impressive $180 million.

Driving Innovation and Expansion

The infusion of funds will enable AppDirect to drive innovation and expand its platform, empowering businesses to succeed in the digital economy. With the rapid adoption of cloud services, businesses around the world are increasingly relying on AppDirect’s platform to manage and distribute their software-as-a-service (SaaS) offerings.

With this new funding, AppDirect plans to enhance its platform’s capabilities, providing businesses with even more tools to effectively navigate and monetize the cloud ecosystem. The company will invest in research and development, focusing on improving user experience, security, and scalability.

AppDirect Capital Invest: Fueling Channel Growth

AppDirect Capital Invest, the investment arm of AppDirect, plays a crucial role in fueling channel growth for businesses using the platform. This program provides financial support to partners, enabling them to accelerate their go-to-market strategies and expand their customer base.

The increased funding will allow AppDirect Capital Invest to offer more financial assistance to partners, helping them scale their businesses and drive revenue growth. By providing access to capital, AppDirect aims to foster innovation and strengthen the ecosystem of cloud service providers.

Impressive Backing from CDPQ

Having secured this additional funding from long-term partner CDPQ, AppDirect has once again demonstrated its ability to attract significant investment from reputable institutions. CDPQ is a leading institutional investor that manages funds for public and parapublic pension and insurance plans in Quebec, Canada.

CDPQ’s continued support not only validates AppDirect’s market position but also highlights the confidence in the platform’s ability to drive growth and deliver value to its partners and customers. This partnership further solidifies AppDirect’s position as a global leader in cloud service commerce.

Looking Ahead

With the new funding in place, AppDirect is poised to accelerate its growth trajectory and capitalize on the increasing demand for cloud services. The company remains committed to empowering businesses of all sizes to thrive in the digital economy by providing a comprehensive platform that simplifies the management and distribution of SaaS offerings.

As AppDirect continues to innovate and expand its platform, businesses can expect even greater value and opportunities for growth. The company’s relentless focus on customer success, coupled with the substantial investment from CDPQ, positions AppDirect for continued success as it drives channel growth and shapes the future of cloud service commerce.

For more information about AppDirect’s latest funding and the platform’s capabilities, visit www.appdirect.com.

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Breaking news! AppDirect has secured an additional $100 million in funding from long-term partner @LaCDPQ This massive investment further unlocks channel growth through AppDirect Capital Invest, increasing the total program funding to $180 million. https://t.co/Fy9VvDiBuK

— AppDirect (@AppDirect) January 9, 2024

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@AppDirect said Breaking news! AppDirect has secured an additional $100 million in funding from long-term partner @LaCDPQ This massive investment further unlocks channel growth through AppDirect Capital Invest, increasing the total program funding to $180 million. appd.it/48xmz6s