Death of Ron Jon Surf Shop Founder DiMenna at Age 88

By | September 10, 2025

Death-Obituary-Cause of death news: Cocoa Beach surf gear, Beach memories apparel, Flip flops and sun care

Remembering Ron Jon Surf Shop Founder DiMenna at 88

The surfing community and enthusiasts worldwide are mourning the loss of a legendary figure, Ron Jon Surf Shop founder DiMenna, who passed away at the age of 88. DiMenna was instrumental in shaping the surf culture, particularly in Cocoa Beach, Florida, where his iconic surf shop became a staple for locals and tourists alike. His legacy lives on through the countless memories of beach outings, surfing, and the lifestyle he helped promote.

In a heartfelt tribute on social media, Kevin Baron reminisced about his experiences that were intertwined with DiMenna’s contributions to surfing culture. He mentioned the essential elements of a surfer’s life—boards, leashes, t-shirts, sun tan oil, zinc, Oakleys, flip flops, and the cherished memory of his cousin, barefooter Russ Conoley, who was immortalized on a t-shirt. These items not only symbolize the surf lifestyle but also the community that DiMenna fostered through his business.

The Legacy of Ron Jon Surf Shop

Founded in 1959, Ron Jon Surf Shop was more than just a retail store; it was a cultural phenomenon. DiMenna established the first Ron Jon Surf Shop in Ship Bottom, New Jersey, before moving to Cocoa Beach, where it flourished. The Cocoa Beach location quickly became famous for its vibrant atmosphere and diverse range of products catering to surfers, beachgoers, and vacationers. The shop is renowned for its extensive selection of surfboards, swimwear, beach accessories, and other surf-related merchandise.

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DiMenna’s vision extended beyond selling products; he aimed to create a community hub for surf enthusiasts. The store became a gathering place for surfers to share stories, tips, and experiences, forming a tight-knit community that celebrated surf culture. This sense of belonging, paired with DiMenna’s commitment to quality and customer service, contributed to the shop’s enduring popularity.

Influencing Surf Culture

DiMenna’s influence on surf culture extended beyond the walls of Ron Jon Surf Shop. He played a significant role in promoting surfing as a lifestyle and sport, inspiring countless individuals to embrace the ocean. His dedication to the sport was evident not only through his business but also through various sponsorships and events that promoted surfing in the region.

The surf shop was known for hosting events that brought together surfers of all ages and skill levels. From contests to community clean-up days, DiMenna believed in giving back to the ocean that provided so much joy to surfers. His commitment to environmental stewardship and the preservation of coastal areas was another testament to his love for the sport and the ocean.

Cherished Memories

As Kevin Baron pointed out in his tweet, the memories created at Cocoa Beach are invaluable. The lifestyle associated with surfing—sunny days spent riding waves, bonding with friends, and enjoying the beach—has been shaped significantly by DiMenna and Ron Jon Surf Shop. The nostalgic references to sun tan oil and flip flops evoke a sense of warmth and joy, reminding many of their carefree days at the beach.

DiMenna’s legacy is also reflected in the personal stories of those who visited the shop over the years. Many customers returned time and again, creating lasting memories tied to their experiences at Cocoa Beach. Whether it was purchasing their first surfboard or finding the perfect beach outfit, the shop played a pivotal role in many individuals’ journeys into the surf lifestyle.

The Future of Ron Jon Surf Shop

Following DiMenna’s passing, the future of Ron Jon Surf Shop appears to be in good hands. His vision and values have been instilled in the company’s culture, ensuring that the essence of what made Ron Jon special continues. The shop remains a beacon for surf culture, adapting to modern trends while maintaining its core values.

In addition to the Cocoa Beach location, Ron Jon Surf Shop has expanded to other locations, including Orlando and various outlets throughout Florida. Each store carries the same spirit of community and love for surfing that DiMenna championed, ensuring that his legacy endures.

Conclusion

The surfing community has lost a pillar in DiMenna, a man who not only founded a successful business but also fostered a culture that brought joy and connection to countless individuals. His dedication to surfing, environmental stewardship, and community building has left an indelible mark on Cocoa Beach and beyond.

As we reflect on DiMenna’s life, we celebrate the memories created at Ron Jon Surf Shop and the joy of surfing. From the surfboards to the t-shirts, each item carries a piece of the legacy he built. Surfers and beach lovers alike will continue to cherish their experiences and the lifestyle that DiMenna helped cultivate, ensuring that his impact on surf culture is felt for generations to come.

In remembering DiMenna, we also remind ourselves of the importance of community, connection, and the love for the ocean. As we ride the waves, we carry forward the spirit of those who paved the way for us, including the unforgettable founder of Ron Jon Surf Shop.



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Surfing Icon DiMenna Passes: Legacy of Cocoa Beach Lives On

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Thanks for the Cocoa Beach Memories

When you think of Cocoa Beach, you can’t help but smile at the memories of sun-soaked days, the smell of saltwater, and the joyous laughter of friends and family. It’s a place that evokes nostalgia, and for many, it represents a cherished part of their lives. Whether it’s hanging out on the beach, surfing those perfect waves, or simply enjoying the local culture, Cocoa Beach has a way of sticking with you. And let’s not forget the essential gear that makes those memories even sweeter: boards, leashes, t-shirts, sun tan oil, zinc, Oakleys, and flip flops. Each item tells a story and connects us to our experiences.

Boards, Leashes, and T-Shirts

For surfers, the right board is everything. It’s not just a piece of equipment; it’s an extension of who you are. The thrill of catching a wave on your favorite board is unlike any other feeling. And then there are those leashes that keep your board close, even when you wipe out. T-shirts from your favorite surf shops serve as a badge of honor, often worn proudly to show off your love for the sport and the lifestyle. Each t-shirt often tells a story of a memorable day spent by the ocean, sun-kissed and carefree.

Sun Tan Oil and Zinc: Essential Beach Gear

Let’s be real; a day at Cocoa Beach isn’t complete without sun tan oil and zinc to protect your skin from the harsh rays of the sun. Whether you’re a beach bum lounging on the sands or a surfer catching waves, taking care of your skin is essential. The scent of coconut sun tan oil can transport you back to those lazy summer days, while zinc is a classic go-to for sun protection. Remember the white streaks it leaves on your nose? It’s almost a rite of passage for any beachgoer.

Oakleys and Flip Flops: The Ultimate Beach Accessories

And how can we forget about Oakleys? These stylish sunglasses are a staple for anyone who spends time outdoors, especially at the beach. They not only protect your eyes from the glaring sun but also add a touch of cool to your beach attire. Flip flops are another must-have for the beach—easy to slip on and off, they let you feel the warm sand between your toes as you stroll along the shore. Together, these accessories complete the quintessential Cocoa Beach look.

Remembering Russ Conoley and His Legacy

As we reminisce about our experiences, we also remember the people who have shaped our love for surfing and beach culture. One such person was Russ Conoley, a barefooter who made waves in the surfing community. His passion and dedication to the sport inspired many, including his cousin, who fondly remembers him. In a touching tribute, he mentioned how it meant so much to see Russ’s legacy celebrated on a t-shirt. It’s these personal connections that make our beach memories even more special.

Ron Jon Surf Shop: A Symbol of Surf Culture

Many of these memories are intertwined with the iconic Ron Jon Surf Shop, a staple in Cocoa Beach. Founded by the late [DiMenna](https://www.orlandosentinel.com/news/breaking-news/os-ne-ron-jon-surf-shop-founder-dimenna-dies-20250907-x3zq5c5b74h43hhf7z72g2p7h4-story.html), the shop has been a hub for surfers and beach lovers alike. DiMenna’s vision and dedication to the surf culture have left an indelible mark on the community. His passing at the age of 88 has left a void, but his spirit lives on in the countless memories and experiences shared by all who visited the shop.

Legacy of a Surfing Pioneer

DiMenna’s legacy is not just in the products sold at Ron Jon, but in the memories it has helped create. The shop has been a gathering place for generations of surfers, families, and friends. It represents the lifestyle of Cocoa Beach, filled with adventure, fun, and a love for the ocean. Each item purchased—from boards to t-shirts—carries with it the spirit of the waves, sun, and sand. It’s a testament to a life dedicated to the ocean and the joy it brings.

A Community Celebration

As we reflect on the contributions of DiMenna and the memories that Cocoa Beach brings, we are reminded of the community that surrounds us. Friends and family gather to celebrate life’s moments, big and small, at the beach. From sunset bonfires to surfing competitions, each gathering strengthens our bond with the ocean and each other. The stories we share and the memories we make are what keep the spirit of Cocoa Beach alive.

In Closing: Cherishing Our Beach Memories

So, here’s to Cocoa Beach memories—those days filled with laughter, sun, and adventure. To the boards, leashes, t-shirts, sun tan oil, zinc, Oakleys, and flip flops that helped create them. And to the people, like Russ Conoley and Ron Jon’s founder DiMenna, who made it all possible. May we continue to cherish these experiences and honor those who have shaped our love for this beautiful beach community.

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