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India’s Biggest Exhibitor PVR Inox Chooses Dunki over Salaar in North India and Allots All Shows at Their Single Screen Properties to the Shah Rukh Khan Film
In an unexpected turn of events, India’s biggest exhibitor, PVR Inox, has made a significant decision regarding the allocation of shows at their single screen properties in North India. The exhibitor has chosen to prioritize the upcoming film “Dunki” over the highly anticipated film “Salaar.” This move has sent shockwaves through the industry, with many speculating that more single screens will follow suit.
PVR Inox, known for its dominance in the Indian cinema market, has decided to allocate all shows at their single screen properties to “Dunki,” starring the iconic Bollywood actor Shah Rukh Khan. This decision marks a significant shift in the distribution of shows, as “Salaar,” starring the popular South Indian actor Prabhas, was expected to be a massive draw for audiences.
The announcement was made by PVR Inox on Twitter, accompanied by a tweet from a fan account that goes by the handle @SrkianDas04. The tweet stated, “BIG BREAKING: India’s Biggest Exhibitor #PVRInox chooses #Dunki over #Salaar in North India and allots ALL SHOWS @ their single screen properties to the #ShahRukhKhan film. If they stick to this move, more single screens will follow suit. “
This decision has sparked a frenzy among Bollywood enthusiasts, as it signifies a massive win for Shah Rukh Khan and his film “Dunki.” The actor, often referred to as the “King of Bollywood,” has a massive fan following, and his films have consistently performed well at the box office. With PVR Inox backing “Dunki” and allocating all shows to the film, it is expected to enjoy a significant advantage over its competitors.
The impact of PVR Inox’s decision is not limited to just North India. As one of the biggest exhibitors in the country, PVR Inox’s move is likely to influence other single screen properties across India. If more exhibitors follow suit and allocate all shows to “Dunki,” it could have a significant impact on the box office collections of other films, including “Salaar.”
This decision also highlights the power dynamics within the Indian film industry. Shah Rukh Khan, known for his immense popularity and fan base, has once again proven his star power. His films have always attracted massive crowds, and PVR Inox’s decision further solidifies his position as one of the biggest stars in Indian cinema.
The news has also sparked discussions about the competition between Bollywood and regional cinema. While Bollywood films have traditionally dominated the Indian film market, regional films, especially those from the South Indian film industry, have been gaining significant traction in recent years. With “Salaar” being one of the most anticipated South Indian films, PVR Inox’s decision to prioritize “Dunki” raises questions about the influence of Bollywood over regional cinema.
In conclusion, PVR Inox’s decision to choose “Dunki” over “Salaar” and allocate all shows at their single screen properties to the Shah Rukh Khan film has created a stir in the Indian film industry. This move not only gives a significant advantage to “Dunki” but also highlights the star power of Shah Rukh Khan. The impact of this decision is expected to extend beyond North India, potentially influencing other exhibitors and shaping the competition between Bollywood and regional cinema..
BIG BREAKING: India’s Biggest Exhibitor #PVRInox chooses #Dunki over #Salaar in North India and allots ALL SHOWS @ their single screen properties to the #ShahRukhKhan film. If they stick to this move, more single screens will follow suit. pic.twitter.com/xryDQsyCWx
— Sourav Srkian Das (@SrkianDas04) December 20, 2023
Source
@SrkianDas04 said BIG BREAKING: India’s Biggest Exhibitor #PVRInox chooses #Dunki over #Salaar in North India and allots ALL SHOWS @ their single screen properties to the #ShahRukhKhan film. If they stick to this move, more single screens will follow suit.
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