The United States’ 1-1 draw against the Netherlands in the Women’s World Cup attracted a record 7.93 million viewers, making it the largest combined English- and Spanish-language audience for an American women’s group stage match. The game in Wellington, New Zealand, was the most-watched group stage telecast on Fox since 2015, with a peak audience of 8.45 million. The Spanish-language audience across Telemundo, Peacock, Universo, and Telemundo streaming platforms was the second-largest Women’s World Cup audience, just behind the 1.55 million that viewed the 2019 final. AP News reported

Record-Breaking Viewership for US Women’s World Cup Match Against Netherlands

The recent 1-1 draw between the US and the Netherlands in the Women’s World Cup attracted an impressive 7.93 million viewers. This figure represents the highest combined viewership in English and Spanish for a group stage game involving the US women’s team.

Increased Viewership for US Matches

The first match of the US against Vietnam on Friday night had a combined viewership of 6.26 million. The match held in Wellington, New Zealand, on Thursday afternoon, which began at 9 p.m. EDT Wednesday night, averaged 6,429,000 viewers on Fox. This makes it the most viewed group stage broadcast since Fox began its coverage in 2015. Fox and Nielsen reported that the audience number peaked at 8.45 million during the last 15 minutes.

Previous Record for English-Language Broadcast

The previous highest viewership for an English-language Women’s World Cup group stage game was 5,337,000 in 2019 for a match against Chile.

Ranking Among Most Viewed Women’s World Cup Matches

The match on Wednesday night ranks seventh in terms of most viewers for a Women’s World Cup match on Fox, ABC, or ESPN. It is the third most-watched non-final match, only surpassed by the 2015 and 2019 U.S. semifinal matches.

Spanish-Language Audience

The Spanish-language audience, with 1.51 million viewers across Telemundo, Peacock, Universo, and Telemundo streaming platforms, was the second-largest Women’s World Cup audience regardless of the round. It was just slightly lower than the 1.55 million who watched the 2019 final between the Americans and the Dutch. Telemundo is a division of Comcast Corp.’s NBCUniversal.

Expectations for Upcoming Match

Viewership for the next U.S. match against Portugal on Tuesday is expected to drop significantly as it will commence at 3 a.m. EDT.

World Cup Coverage by AP

AP provides extensive World Cup coverage.

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